How are you fostering community within your brand?...
The acclaimed children's book writer, Theodor Seuss Geisel, once said, "Oh the things you can find if you don’t stay behind!”
Aside from his imaginative stories, Dr. Seuss also gained recognition for his inspirational life quotes that challenge individuals to live expressively, meaningfully, and to the betterment of oneself.
Learning to live in community is not something that happens overnight, nor is it a choice one simply makes without a significant shift. Through 6 stages of behavior change., one can begin to understand how he or she can transition from solitude living to community living. And within community, one finds support, commitment, and friendship that they organically desire. Rather than remain isolated in daily life, community is what can bring individuals together and propel growth.
According to The Stages of Change, a source of psychology information, healthy change comes through the following stages:
1. Pre-contemplative/unaware: Individuals do not recognize that a change in behavior is needed. This is a position of denial.
2. Contemplative: Individuals begin to recognize how benefits can outweigh the costs to making a change, however, he or she continues to weigh the pro's and con's. An individual may feel that he or she is sacrificing more rather than gaining mental, emotional, or physical benefits.
3. Preparing: One begins to find that he or she makes small changes as a way of moving towards a lifestyle alteration. At this point, an individual may also seek some advice on how to proceed in order to be successful.
4. Action/trying: This is the point an individual will begin taking steps to create new behavior change in his or her life. One should take the time to review what the motivating factors were and freshen-up his or her focus and commitment.
5. Maintaining: At this stage, one should be able to successfully avoid past behavior and feel assured that he or she will be able to continue down this new path. Although a lapse in behavior is possible, one should take it in stride to see it as a minor set back.
6. Termination/advocacy/transcendence: A relapse is a common occurrence. One should take the opportunity to evaluate what happened and what the trigger was that caused it. The main goal is to use this as a growing opportunity rather than a defeat.
Great community can help bring an individual out of isolation, offer support and involvement, and offer the sustaining connection needed. Within the circle of community, real change can occur successfully.